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Technology Too

Let’s Talk About Technology Again Keeping with the idea of disruptive technology and how any of this stuff ever gets off of the ground…. A while back I had this discussion with regard to electric cars. The idea was proposed that nobody would ever buy a new electric car, because of what they are now referring to as range anxiety. The idea that Kathie and I could head off to Omaha for a little shopping, take in dinner and a movie, maybe meet for drinks with some friends of ours and then only make it back as far as Elmwood, rather than getting all of the way home to Lincoln, again. It could happen. Today. It’s rare to get more than about 200 miles out of a single charge. The Cars of Tomorrow But things are improving. Today’s electric cars are better than even the electrics of just a year ago. And there are charging stations popping all over now, too. You probably don’t notice them, and won’t if you’re not actively looking for them, but they are out there and if you have an electric, you’re taking note of these things, I’m sure. Last time we talked about how hard it must have been to sell radio commercials when nobody had radios. Can you imagine how difficult it must […]

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Disruptive Technology

Last week or so I have bumped into the term Disruptive Technology a couple of times. This kind of thing has always fascinated me because it is so often the other side of the success coin. Think of all of the things that can stand in your way just trying to come up with a new way of doing something. Now imagine this new way either obsoletes an entire industry or needs to create one. Rady-Oh! I’ll give you one example. Many of you know I had a brief radio career in my twenties. In ScottsBluff, Nebraska, at one of the radio stations I worked with the second-generation of the family that started things back when there wasn’t radio, at the start of the Great Depression. The owner used to work on the air at the radio station he started all morning, then in the afternoons he would alternately go into town to meet with businesses to sell advertising—or—he would actually go door to door through the neighborhoods and out into the countryside, actually selling radios, so people could hear this new radio station. How hard must that have been? Get up in the morning and go in and present a morning radio show as if you had listeners when it might well be that it was as if you […]